👋 Hi, my name is Guy Schmidt


I’m a UX and content strategist who has worked with clients in healthcare, civic tech, member organizations and many other verticals. I have extensive experience collaborating with cross-functional teams to build high quality, customer focused digital products and services.

I’m currently using content strategy/design to help the Centers for Medicare & Medicaid Services communicate complex policy issues to health care providers and their organizations.

Areas of Expertise
 Some of the ways I have served clients/teams: 

  • Product & Content Strategy
  • Information Architecture
  • User Research
  • Stakeholder engagement and workshopping
  • Task/Workflow Analysis
  • Requirements Gathering and Analysis
  • Interaction Design
  • Prototyping  
  • Service Design
  • Content Design
  • Quality Assurance
  • Change Management  


Clients Served
A sampling of the organizations I have helped: 

  • Microsoft
  • The White House
  • The World Health Organization (WHO)  
  • The National Football League (NFL) 
  • State of California
  • Progressive Insurance
  • Major League Baseball (MLB) 
  • Geico  
  • The American Society of Interior Designers
  • Sodexo
  • José Andrés
  • American Foods Group
Types of Projects*
Some of the types of projects I have worked on:

  • Large, complex website redesigns
  • Enterprise applications
  • Grant management systems
  • Work order management systems 
  • Learning management systems 
  • Corporate intranets
  • Long term content creation and curation
* I also have a full porfolio that is available upon request. 

A continuous learner 

I’m always trying to better my craft through reading articles, listening to podcasts, attending trainings/online classes, or reading books.

Trainings/certificates:
  • Design for Adaptability: Component-Driven Information Architecture • Interaction Design Foundation • April 2024
  • Content Strategy & Governance • Nielsen Norman Group • February 2024
  • Service Design: How to Design Integrated Service Experiences • Interaction Design Foundation • September 2023
  • Object-Oriented UX (OOUX) Fundamentals • Udemy •August 2023
  • How to Design for Civic Life • Interaction Design Foundation • July 2023
  • Complex UI Design: Practical Techniques • Interaction Design Foundation • March 2023
  • UX Management: Strategy and Tactics • Interaction Design Foundation • September 2020
  • Design Tradeoffs and UX Decision Frameworks • Nielsen Norman Group • 2022
  • Secret Security Clearance • gained January 2020 (since expired)
  • Service Design Immersive • Cooper • 2018
  • User Experience Design Bootcamp • Cooper • 2017
  • Certified Scrum Master • Scrum Alliance • 2012


What others say about me or the products I work on:

"You've been such a dependable, friendly, informative partner to our website development process, and I just wanted to send you a note to say 'thank you.'"

- From a product owner of a large scale website redesign where I served as the lead UX architect.

"I've appreciated Guy's enthusiastic-but-calming presence ..."
- A former supervisor of mine

“Thank you for totally transforming our program's understanding and approach to content strategy.”
- A teammate 
“Our customer service department gets anywhere between 3,000 to 5,000 calls monthly from our members and potential members. They said that their calls about the website have decreased dramatically. They used to get calls about navigation or how to find something. Since we launched the site, they have gotten none; all the calls they have gotten regarding the website are positive feedback.”

- From the product owner of a large scale website redesign where I served as the Information Architect.

Interested in working on something together? Or just want to say hi. You can reach me via email or LinkedIn.